Brazil 2014 Catering to the Global Consumer
Post on April 28, 2014, 4:00 pm by the-victoria-law-group 1 Comments
There are few artists who fit the bill of representing the true pan-Latin American consumer, Shakira, Ricky Martin, J-Lo. With the ‘One Love, One Rhythm: The Official FIFA World Cup Album’ marks an effort to target this hard-to-define demographic: the pan-Latin American consumer, and enter into that rarefied air of global stardom.
Read Reed Johnson’s Wall Street Journal article here:
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